HK Innovation Foundation

Website design for HKIF that expresses its innovation driven identity.

HK Innovation Foundation

Website design for HKIF that expresses its innovation driven identity.

HK Innovation Foundation

Website design for HKIF that expresses its innovation driven identity.

Category:

Website Design

Project Role:

Art Direction, UX/UI Designer

Year:

2020

Category:

Website Design

Project Role:

Art Direction, UX/UI Designer

Year:

2020

Category:

Website Design

Project Role:

Art Direction, UX/UI Designer

Year:

2020

What is HKIF?

HKIF is a holistic innovation ecosystem that supports Hong Kong’s growth into an international innovation and technology hub. This understanding shaped the design team’s discovery process and informed the core concept of the website.

What is HKIF?

HKIF is a holistic innovation ecosystem that supports Hong Kong’s growth into an international innovation and technology hub. This understanding shaped the design team’s discovery process and informed the core concept of the website.

What is HKIF?

HKIF is a holistic innovation ecosystem that supports Hong Kong’s growth into an international innovation and technology hub. This understanding shaped the design team’s discovery process and informed the core concept of the website.

Process

We use the following steps to ensure the final website reflects HKIF’s nature and vision.

Process

We use the following steps to ensure the final website reflects HKIF’s nature and vision.

Process

We use the following steps to ensure the final website reflects HKIF’s nature and vision.

01
Discovery
Conducted in depth research on HKIF through information gathering, field visits to the innovation hub, and client interviews to understand the organization’s vision, values, and role in the innovation ecosystem.
Design
02
Art direction
03
Development
01
Discovery
Conducted in depth research on HKIF through information gathering, field visits to the innovation hub, and client interviews to understand the organization’s vision, values, and role in the innovation ecosystem.
Design
02
Art direction
03
Development

Chosen concept

The concept uses simple dots and lines to create icons representing HKIF’s technology focus areas. Through motion, these elements connect and evolve into an ecosystem, expressing HKIF’s role as a medium that links innovation with the people of Hong Kong.

Chosen concept

The concept uses simple dots and lines to create icons representing HKIF’s technology focus areas. Through motion, these elements connect and evolve into an ecosystem, expressing HKIF’s role as a medium that links innovation with the people of Hong Kong.

Chosen concept

The concept uses simple dots and lines to create icons representing HKIF’s technology focus areas. Through motion, these elements connect and evolve into an ecosystem, expressing HKIF’s role as a medium that links innovation with the people of Hong Kong.

Web design

A clean, high contrast orange and white color system reflects HKIF’s branding throughout the site, while circular elements are applied consistently across layouts and image treatments.

Web design

A clean, high contrast orange and white color system reflects HKIF’s branding throughout the site, while circular elements are applied consistently across layouts and image treatments.

Web design

A clean, high contrast orange and white color system reflects HKIF’s branding throughout the site, while circular elements are applied consistently across layouts and image treatments.

Another direction

The alternative direction explored but not adopted focused on HKIF’s three core ideas: technology, inclusion, and creativity. A spinning wheel concept was used to illustrate how these elements integrate and function together as a unified system within HKIF.

Another direction

The alternative direction explored but not adopted focused on HKIF’s three core ideas: technology, inclusion, and creativity. A spinning wheel concept was used to illustrate how these elements integrate and function together as a unified system within HKIF.

Another direction

The alternative direction explored but not adopted focused on HKIF’s three core ideas: technology, inclusion, and creativity. A spinning wheel concept was used to illustrate how these elements integrate and function together as a unified system within HKIF.

(TORONTO BASED /

23:15

)
Product Designer
(TORONTO BASED /

23:15

)
Product Designer
(TORONTO BASED /

23:15

)
Product Designer
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