HK Innovation Foundation
Website design for HKIF that expresses its innovation driven identity.
HK Innovation Foundation
Website design for HKIF that expresses its innovation driven identity.
HK Innovation Foundation
Website design for HKIF that expresses its innovation driven identity.
Category:
Website Design
Project Role:
Art Direction, UX/UI Designer
Year:
2020
Company:
HKIF
Category:
Website Design
Project Role:
Art Direction, UX/UI Designer
Year:
2020
Company:
HKIF
Category:
Website Design
Project Role:
Art Direction, UX/UI Designer
Year:
2020
Company:
HKIF
What is HKIF?
HKIF is a holistic innovation ecosystem that supports Hong Kong’s growth into an international innovation and technology hub. This understanding shaped the design team’s discovery process and informed the core concept of the website.

What is HKIF?
HKIF is a holistic innovation ecosystem that supports Hong Kong’s growth into an international innovation and technology hub. This understanding shaped the design team’s discovery process and informed the core concept of the website.

What is HKIF?
HKIF is a holistic innovation ecosystem that supports Hong Kong’s growth into an international innovation and technology hub. This understanding shaped the design team’s discovery process and informed the core concept of the website.

Process
We use the following steps to ensure the final website reflects HKIF’s nature and vision.
Process
We use the following steps to ensure the final website reflects HKIF’s nature and vision.
Process
We use the following steps to ensure the final website reflects HKIF’s nature and vision.
Chosen concept
The concept uses simple dots and lines to create icons representing HKIF’s technology focus areas. Through motion, these elements connect and evolve into an ecosystem, expressing HKIF’s role as a medium that links innovation with the people of Hong Kong.
Chosen concept
The concept uses simple dots and lines to create icons representing HKIF’s technology focus areas. Through motion, these elements connect and evolve into an ecosystem, expressing HKIF’s role as a medium that links innovation with the people of Hong Kong.
Chosen concept
The concept uses simple dots and lines to create icons representing HKIF’s technology focus areas. Through motion, these elements connect and evolve into an ecosystem, expressing HKIF’s role as a medium that links innovation with the people of Hong Kong.
Web design
A clean, high contrast orange and white color system reflects HKIF’s branding throughout the site, while circular elements are applied consistently across layouts and image treatments.

Web design
A clean, high contrast orange and white color system reflects HKIF’s branding throughout the site, while circular elements are applied consistently across layouts and image treatments.

Web design
A clean, high contrast orange and white color system reflects HKIF’s branding throughout the site, while circular elements are applied consistently across layouts and image treatments.

Another direction
The alternative direction explored but not adopted focused on HKIF’s three core ideas: technology, inclusion, and creativity. A spinning wheel concept was used to illustrate how these elements integrate and function together as a unified system within HKIF.
Another direction
The alternative direction explored but not adopted focused on HKIF’s three core ideas: technology, inclusion, and creativity. A spinning wheel concept was used to illustrate how these elements integrate and function together as a unified system within HKIF.
Another direction
The alternative direction explored but not adopted focused on HKIF’s three core ideas: technology, inclusion, and creativity. A spinning wheel concept was used to illustrate how these elements integrate and function together as a unified system within HKIF.






(TORONTO BASED /
23:15
)
Product Designer
(TORONTO BASED /
23:15
)
Product Designer
(TORONTO BASED /
23:15
)
Product Designer
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